Meet SARI Baby
Our Mission: Raising Little Foodies on Real Food
At SARI, our mission is clear: to raise a generation of kids who grow up loving real food. We believe every child deserves to experience meals that are colourful, diverse, and bursting with flavour—from their very first bite.
We're here to change the narrative around children's food. No more beige, bland, or processed. We're putting lentils, beetroot, herbs and spice on the baby menu—because babies and toddlers deserve better.
We know the first 1000 days of life are critical for shaping long-term health and eating habits. That’s why our meals are more than just convenient—they’re an opportunity to set the tone for a lifetime of adventurous, nourishing eating.
This isn’t just a business. It’s a movement. We’re calling on parents, carers, and food-loving little ones to help us rewrite the story of childhood nutrition—one flavour-packed meal at a time.
Our Story: Two Mums, One Big Idea
SARI was born from the chaos of new motherhood. We (Jae and Janet) gave birth on the same day, four minutes apart, in the same hospital—and bonded instantly over the challenges of feeding our babies well, while juggling everything else.
The name SARI comes from our firstborns: Sienna and Ari. Just like them, this business was born from love, connection, and the wild ride of becoming mums together.
We both have a passion for cooking and working with fresh produce, and we knew there had to be a better way to nourish our babies—without compromising on quality, flavour, or sanity.
So we teamed up with a paediatric dietitian and a chef to create the kind of meals we wanted for our own kids: nourishing, gourmet, snap-frozen meals that taste like home (because they are).
What started as an idea in our kitchens is now helping families across Melbourne make mealtimes simpler, healthier, and more joyful.
Our Food & Ingredients: Real Food, No Compromises
We make every SARI meal with the same care we use in our own kitchens:
- No seed oils
- No preservatives
- No artificial anything
- No hidden nasties
Just real food: Organic where possible. Always nutrient-dense. Always flavour-first.
We use whole food ingredients—locally sourced meats, vibrant vegetables, fresh herbs, quality fats, and thoughtfully paired flavours designed to nourish growing bodies and tiny tastebuds.
We believe in variety. Across our range, you'll find over 50 plant-based ingredients, iron-rich proteins, healthy fats and diverse textures to support development and prevent fussy eating before it begins.
Our meals are snap-frozen to lock in nutrients and freshness, and delivered straight to your door.
Because feeding your baby shouldn’t be stressful. It should be satisfying, nourishing, and joyful—every single time.